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Live Trading News > Blog > Crypto > Alameda > Social Media Influencers and Investing
Alameda

Social Media Influencers and Investing

Shayne Heffernan Ph.D.
Last updated: December 14, 2022 12:53 pm
Shayne Heffernan Ph.D.
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7 Min Read
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If you make any decision based on the opinion of a Social Media Influencer, you are an idiot.

Social media influencers are paid muppets who have the power to influence other muppets through social media. They have established zero credibility and a following within a specific industry or niche and use their influence to shape public perception of a product, service, or brand.

Social media influencers typically use their personal accounts on platforms such as Instagram, YouTube, and Twitter to share content related to a particular brand or product. This content may be in the form of sponsored posts, product reviews, tutorials, or giveaways. Influencers are often seen as more authentic than traditional advertising, and this helps brands to build trust with the customers that have a subpar IQ.

It is important to remember that social media influencers may not always have your best interests in mind when giving advice or promoting products. It is important to do your own research and make informed decisions based on accurate information. Additionally, it is important to remember that you are not obligated to follow or take advice from any influencer, regardless of their popularity or following.

They are circus monkeys that are there for your entertainment.

If you are a Social Media Influencer and you are yelling buy buy buy on a crypto or stock and you are selling then you have broken some laws and may well be the subject of an investigation in the future.

Serious trouble is coming some

The Securities and Exchange Commission today announced charges against eight individuals in a $100 million securities fraud scheme in which they used the social media platforms Twitter and Discord to manipulate exchange-traded stocks.

According to the SEC, since at least January 2020, seven of the defendants promoted themselves as successful traders and cultivated hundreds of thousands of followers on Twitter and in stock trading chatrooms on Discord. These seven defendants allegedly purchased certain stocks and then encouraged their substantial social media following to buy those selected stocks by posting price targets or indicating they were buying, holding, or adding to their stock positions. However, as the complaint alleges, when share prices and/or trading volumes rose in the promoted securities, the individuals regularly sold their shares without ever having disclosed their plans to dump the securities while they were promoting them.

“As our complaint states, the defendants used social media to amass a large following of novice investors and then took advantage of their followers by repeatedly feeding them a steady diet of misinformation, which resulted in fraudulent profits of approximately $100 million,” said Joseph Sansone, Chief of the SEC Enforcement Division’s Market Abuse Unit. “Today’s action exposes the true motivation of these alleged fraudsters and serves as another warning that investors should be wary of unsolicited advice they encounter online.”

The following seven individuals were charged with securities fraud:

Name                           State of Residence      Twitter Handle

Perry Matlock               Texas                            @PJ_Matlock            

Edward Constantin       Texas                           @MrZackMorris

Thomas Cooperman    California                     @ohheytommy

Gary Deel                     California                     @notoriousalerts

Mitchell Hennessey      New Jersey                  @Hugh_Henne

Stefan Hrvatin              Florida                         @LadeBackk

John Rybarcyzk           Texas                           @Ultra_Calls

The complaint further charges Daniel Knight (Twitter Handle @DipDeity), of Texas, with aiding and abetting the alleged scheme by, among other things, co-hosting a podcast in which he promoted many of the other individuals as expert traders and provided them with a forum for their manipulative statements. Knight also traded in concert with the other defendants and regularly generated profits from the manipulation.

The SEC’s complaint, filed in the U.S. District Court for the Southern District of Texas, seeks permanent injunctions, disgorgement, prejudgment interest, and civil penalties against each defendant, as well as a penny stock bar against Hrvatin. Criminal charges against all eight individuals also were filed in a parallel action brought by the Department of Justice’s Fraud Section and the U.S. Attorney’s Office for the Southern District of Texas.

The SEC’s investigation, which is ongoing, is being handled by Andrew Palid, David Scheffler, and Michele T. Perillo of the Market Abuse Unit (MAU) in the Boston Regional Office, with assistance from Darren Boerner of the MAU, Stuart Jackson, Kathryn Schumann-foster, and Marina Martynova of the Division of Risk and Economic Analysis (DERA) and Howard Kaplan of the Office of Investigative and Market Analytics. The investigation resulted from a referral from the Division of Examinations by Mark A. Gera, John Kachmor, Nitish Bahadur, and Raymond Tan in the Boston Regional Office. The litigation will be led by David D’Addio and Amy Burkart of the Boston Regional Office.

The SEC appreciates the assistance of the Criminal Fraud Section of the U.S. Department of Justice, the United States Attorney’s Office for the Southern District of Texas, the Federal Bureau of Investigation, and the Financial Industry Regulatory Authority.

The SEC’s Office of Investor Education and Advocacy has issued an Investor Alert on Social Media and Investment Fraud. Investors can find additional information, including the warning signs of fraud, at Investor.gov.

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By Shayne Heffernan Ph.D.
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Shayne Heffernan Ph.D. Economist at Knightsbridge holds a Ph.D. in Economics and brings with him over 40 years of trading experience in Asia and hands on experience in Venture Capital, he has been involved in several start ups that have seen market capitalization over $500m and 1 that reach a peak market cap of $15b. He has managed and overseen start ups in Crypto, Mining, Shipping, Technology and Financial Services.
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