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Sony Upgrades Outlook

Des téléviseurs ecran plat de la marque Sony et de la gamme BRAVIA sont disposés dans un grand magazin d'electronique de Tokyo, Japon.

Sony upgraded its full-year profit forecast Wednesday on the back of a strong quarterly performance, although the pandemic boom enjoyed by the gaming sector is slowing.

The Japanese entertainment and consumer electronics giant now predicts a net profit of 700 billion yen ($6.4 billion) for the fiscal year to March 2022, up from its earlier estimate of 660 billion yen.

The conglomerate said solid earnings in its music and electronic products businesses offset a decline in operating profit in the gaming sector in the first quarter.

For the three months till June, net profit rose 9.4 percent on-year to 211.8 billion yen.

Sony left its annual sales forecast unchanged at 9.7 trillion yen after first-quarter sales gained 15.0 percent to 2.26 trillion yen.

Although Covid-19 hit many industries hard, the gaming sector was one of the few to benefit, with demand soaring as people sought distractions during long periods stuck at home.

In the previous fiscal year, Sony reported its biggest-ever annual net profit, which more than doubled to 1.17 trillion yen on record sales of 8.99 trillion yen.

“Last year, Sony displayed a strong performance as lockdown demand boosted software sales,” said Hideki Yasuda, an analyst at Ace Research Institute in Tokyo.

“But demand is sharply weakening this year,” as vaccines help life move closer to normality despite the spread of the Delta variant, Yasuda told AFP.

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S. Jack Heffernan Ph.D. Economist at Knightsbridge holds a Ph.D. in Economics and brings with him over 25 years of trading experience in Asia and hands on experience in Venture Capital, he has been involved in several start ups that have seen market capitalization over $500m and 1 that reach a peak market cap of $15b. He has managed and overseen start ups in Crypto, Mining, Shipping, Technology and Financial Services.