# The Rolls-Royce Ghost Black Badge

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Last modified: 2022-01-15

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By Paul Ebeling · 2022-01-15
Tags: Luxury, luxury, RR, Lifestyle, Paul Ebeling, Ghost, Knightsbridge Insights, RollsRoyce, 2022, BlackBadge
Signed: no (published before platform launch).
Nothing in this article is investment advice.

#RR #RollsRoyce #BlackBadge

Black Badge models are important to Rolls-Royce, making up roughly 30% of the company's sales globally. 

Now, Rolls-Royce plans to offer blacker versions of all its cars except the flagship Phantom and the latest *blacker black* is the new Ghost Black Badge

The Ghost Black Badge follows a familiar formula, with a number of noir exterior touches. Both the Spirit of Ecstasy hood ornament and vertical metal grille have a darkened chrome finish, matched with Black Badge-specific 21-in wheels that look rad on the new Ghost. 

If you get the Ghost Black Badge with black body panels you will be treated to *"the motor car industry's darkest black*," where 100lbs of paint is* "atomized and applied to an electrostatically charged body in white before being oven dried."* It's not dark black, it is a darker black.

Beyond the design details, Black Badge cars have a number of small engineering tweaks that make them super to drive, without upsetting the lovely wafting characteristic that comes with driving a Rolls-Royce. All-wheel drive, four-wheel steering and Rolls-Royce's Planar suspension system are all here, but new air springs help to reduce body roll while cornering. 

The Black Badge isn't a sports sedan, but it is a lighter on its feet than the standard Ghost sedan. 

Every Black Badge has a Low button on the gear selector. This is essentially how you unlock a sport mode; the throttle response improves and the 8-speed automatic transmission has snappier action. Thus, turning the Ghost Black Badge into a car that can really run fast, and since Rolls-Royce says about 80% of Ghost owners actually drive their cars rather than being driven, this added focus on behind-the-wheel excitement is super.

Have a happy, prosperous weekend, Keep the Faith!

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