FLASH: They will all succeed current models or occupy entirely new slots in Ferrari’s Supercar lineup.
Ferrari’s (NYSE:RACE) Vice President of Marketing Enrico Galliera said in an interview at the weekend that the Maranello Outfit has 5 new cars due for launch in Y 2019.
“Five new models will come in 2019, which is probably the biggest effort,” Galliera revealed in the interview. “It’s the start of the new generation of product.”
“Some of them are replacing existing product, some of them are not so. Already in 2019 you will see some products that are existing in the product range, and another thing that I can say is that we will nurture both the GT segment and the sports segment.”
Mr. Galliera revealed that Ferrari has a new mid-engined sports car platform that will be revealed this year, but did not specify whether this will underpin the approximately 488 GTB-sized F8 Tributo or the other of the two mid-engined sports cars planned for reveal in Y 2019.
Galliera implies that the three non-sports car models will occupy either the grand touring or ultra-luxury segments of the market.
“We are developing some products that are designed to give the same emotion as a Ferrari,” Mr. Galliera continued. “So it is a sports car but with this design that it is more elegant that is more for everyday driving in order to attract those people that maybe are not considering to buy a Ferrari, because they are not willing to have a highly sporty car. So in a way, we are trying to have an offer that is capturing both opportunities.”
Ferrari’s tradition of using V-12 engines will continue, though the iconic Italian automaker will begin add smaller, entry-level engines for some of its products now.
“The V-12 is part of the heritage of the company,” Mr. Galliera stated. “It will remain one of the potential elements that we can use in our model of the future together with the V-8 and future with the V-6. So the technology we are going to have V-12, V-8, V-6 turbo. Hybrid will give us the possibility to have a platform that we can mix to achieve emissions targets.”
“This is something that we are working to, but is not going to come in the coming two to 3 years. It is something more long-term.”
Ferrari’s Brand: Ferrari became the world’s strongest brand, with a score of 94.8 out of 100 and an AAA+ rating just last month.
Ferrari is the Aristocrat of the automotive sector.
HeffX-LTN overall technical outlook for RACE is Bullish across the board, and there is very little resistance here and none above 140.26. All of our Key indicators are Very Bullish in here.
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