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Concorso d’Eleganza Villa d’Este Matches the Values that Drive the Main Sponsor of the Event: A. Lange & Söhne

“Small things make perfection, but perfection is no small thing.”

This statement by Sir Henry Royce, co-founder of the Rolls-Royce company – fits just as perfectly to describe the spectacular weekend of Concorso d’Eleganza Villa d’Este as it matches the values that drive the main sponsor of the event: A. Lange & Söhne.

The German watchmaking company is devoted to the preservation of true craft and artisanship and proud to have sponsored the event since Y 2012.

Today, the manufactory crafts only a few thousand wristwatches per year. They are endowed exclusively with proprietary movements that are lavishly decorated and assembled by hand. With 62 manufacture calibres developed since Y 1990, A. Lange & Söhne has secured a top-tier position among the world’s finest watch brands.
With the establishment of his manufactory in Y 1845, Dresden watchmaker FA Lange laid the foundation for Saxon precision watchmaking.

In Y 1990, the dream of his great-grandson Walter Lange came true: he reopened the company after a break of more than 40 years. Relying on a unique heritage and an outstanding level of craftsmanship, Lange’s experts are devoted to taking fine watchmaking to the next level every single day.
For the 8th year in a row, a 1-of-a-kind LANGE 1 TIME ZONE Como Edition in white gold will be the grand prize for the most beautiful car in the “Best of show” competition.

In homage to the venue, Como represents the Central European Time on the rotating city ring of the LANGE 1 TIME ZONE.

We cordially invite you to experience craftsmanship 1st-hand at the stand of A.Lange & Söhne at Villa Erba.

Here, you will have a chance to admire exclusive timepieces, witness the craft of fine watchmaking and even look over the shoulders of our skilled Finisseur from our Glashütte manufactory at work, adding final touches to the most delicate parts of our watches.

Another reason for visiting our official partner is to marvel once more at last year’s “Best of Show” winner: the marvelous Ferrari 335 Sport, built in Y 1958.

BMW AG | BMW Group Classic | Concorso d‘Eleganza Villa d‘Este | Petuelring 130 D-80788 Munich, Germany | Court of Registration: Local Munich; Registration Number: HRB 42243; Value Added Tax number pursuant to Article § 27 a Value Added Tax Act: DE 129273398

Chairman of Supervisory Board: Norbert Reithofer

The legal representatives of BMW AG are the members of the Board of Management (Harald Krüger, Chairman, Milagros Caiña Carreiro-Andree, Klaus Fröhlich, Pieter Nota, Nicolas Peter, Peter Schwarzenbauer, Oliver Zipse)

Have a terrific weekend.

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