FLASH: The film huge debut sets a new benchmark for how much the box office can expand.
Disney (NYSE:DIS) and Marvel’s Avengers: Endgame hammers lots records in its $1.2-B worldwide launch. The opening came in nearly $600-M ahead of the previous mark set a year ago by Avengers: Infinity War.
The Superhero pic is the culmination of the previous 21 films in the Marvel Cinematic Universe, a blockbuster series that commenced with Iron Man in Y 2008.
“From the very beginning with Iron Man, all we’ve wanted to do was tell stories that brought these characters to life onscreen the way we’ve experienced them as fans of the comics,” Marvel’s President Kevin Feige said Sunday in a statement.
The Russo brothers, who directed Endgame and Infinity War back to back, added, “We poured our heart and soul into Avengers: Endgame, hoping to tell a story that would inspire audiences around the world. Our family of cast and crew felt honored to be entrusted with bringing the Infinity Saga to a close. To Kevin Feige, everyone at Disney and Marvel, and the incredible, global community of fans — Thank You.”
The following is a guide to all the records broken (not adjusted for inflation)
Biggest Global Launch — $1.2-B
Endgame‘s massive worldwide haul of $1.209-B easily topped the previous record $640.5-M debut of Avengers: Infinity War on the same weekend a year ago. It helped that Endgame opened simultaneously in China, while Infinity War debuted in the Middle Kingdom 2 weeks after rolling out in much of the rest of the world. When factoring in China’s opening, Infinity War debuted to roughly $847-M worldwide.
Biggest Opening in North America — $350-M
Infinity War was the previous record holder at $257.6-M, followed by Star Wars: The Force Awakens ($248-M), Star Wars: The Last Jedi ($220-M) and Jurassic World ($208.8-M).
Biggest International Debut — $859-M
It took Endgame only 3 days — Wednesday through Friday — to surpass the high-water mark of the foreign debut of The Fate of the Furious ($443.2-M) before finishing Sunday with its massive offshore total.
Biggest China Opening — $330.
Endgame‘s foreign take includes a record-shattering 5-day launch of $330.5-M in China, where it is already the #4 Western film of all time. The pic also scored the biggest opening day of all time there with $107.8-M
Widest Release of All Time in the U.S. and Canada
Disney made up for Endgame’s three-hour running time by opening the movie in 4,662 theaters in North America, besting the location count of Despicable Me 3 (4,529), Jurassic World: Fallen Kingdom (4,475), Infinity War(4,474) and The Twilight Saga: Eclipse (4,468).
Most Showtimes in History
AMC Theatres alone hosted at least 63,000 showings across its circuit, beating Black Panther by more than 10,000. And nearly 20 locations remained open from Friday-Sunday, or 96 hours, to keep up with demand.
Top Wide Opening Location Average — $75,075
The Force Awakens, which bowed in 4,134 sites, was the previous record holder with an opening location average of $59,982.
Biggest Opening/Single Day Domestically
The superhero pic earned a massive $156.7-M on its first Friday, including $60-M in Thursday evening previews, to easily topple the mark set by The Force Awakens on its 1st Friday with $119-M, including $57-M in previews.
Biggest Saturday Domestically
Endgame grossed another $109-M on its 2nd day, dwarfing Infinity War‘s Saturday gross of $82.1-M.
Fuels Top Domestic Weekend of All Time
Combined ticket sales clocked in at $397-M+ in North America, by far the top showing of all time. The previous record of $314-M belonged to the weekend Infinity War opened.
Makes History in Numerous Foreign Markets
In addition to China — where it is already the # 4 title of all time — Endgame scored the biggest opening weekend in 43 markets, including the U.K./Ireland, Australia, South Korea, Brazil, Mexico, Argentina and France. And it set single day records in 29 markets.
Top Imax Opening
The large-format exhibitor contributed $91.5-M, an all-time best and nearly 2X the previous Imax (NYSE:IMAX) opening weekend record set by The Force Awakens with $47.6-M. The Russo brothers shot the film with Imax cameras.
Top Advance Preseller
Online ticket services Fandango and Atom Ticket say Endgame racked up more advance sales than any title in history.
Source: The Hollywood Reporter
HeffX-LTN’s overall technical outlook for DIS is Bullish to Very Bullish in here, there is no overhead resistance.
Have some fun, see a movie in a theater this week.
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