Alibaba Group Holding Ltd (NYSE:BABA) Trading Outlook

Alibaba Group Holding Ltd (NYSE:BABA) Trading Outlook

Alibaba Group Holding Ltd (NYSE:BABA) Trading Outlook

ALIBABA GRP ADR closed down -3.090 at 78.030. Volume was 61% below average (consolidating) and Bollinger Bands were 45% narrower than normal.

Open High Low Close Volume___
78.530 79.200 77.880 78.030 4,896,718

Technical Outlook
Short Term: Neutral
Intermediate Term: Bullish
Long Term: Bullish

Moving Averages: 10-period 50-period 200-period
Close: 78.92 78.22 73.86
Volatility: 37 28 45
Volume: 9,874,022 10,661,543 16,323,739

Short-term traders should pay closer attention to buy/sell arrows while intermediate/long-term traders should place greater emphasis on the Bullish or Bearish trend reflected in the lower ribbon.


ALIBABA GRP ADR is currently 5.6% above its 200-period moving average and is in an upward trend. Volatility is extremely high when compared to the average volatility over the last 10 periods. There is a good possibility that volatility will decrease and prices will stabilize in the near term. Our volume indicators reflect volume flowing into and out of BABA.K at a relatively equal pace (neutral). Our trend forecasting oscillators are currently bullish on BABA.K and have had this outlook for the last 1 periods.

HEFFX Momentum

Momentum is a general term used to describe the speed at which prices move over a given time period. Generally, changes in momentum tend to lead to changes in prices. This expert shows the current values of four popular momentum indicators.

Stochastic Oscillator

One method of interpreting the Stochastic Oscillator is looking for overbought areas (above 80) and oversold areas (below 20). The Stochastic Oscillator is 47.9268. This is not an overbought or oversold reading. The last signal was a sell 9 period(s) ago.

Relative Strength Index (RSI)

The RSI shows overbought (above 70) and oversold (below 30) areas. The current value of the RSI is 45.79. This is not a topping or bottoming area. A buy or sell signal is generated when the RSI moves out of an overbought/oversold area. The last signal was a sell 44 period(s) ago.

Commodity Channel Index (CCI)

The CCI shows overbought (above 100) and oversold (below -100) areas. The current value of the CCI is -147.This is an oversold reading. However, a signal isn’t generated until the indicator crosses above -100. The last signal was a sell 0 period(s) ago.


The Moving Average Convergence/Divergence indicator (MACD) gives signals when it crosses its 9 period signal line. The last signal was a sell 0 period(s) ago.

Alibaba Group Holding Limited, incorporated on June 28, 1999, is a holding company. The Company is principally engaged in online and mobile commerce through products, services and technology that enable businesses to operate and extend their reach to sell to consumers and businesses in the People’s Republic of China (the PRC) and internationally. The Company provides retail and wholesale marketplaces available through both personal computer and mobile interfaces in the PRC and internationally. Retail marketplaces and services operated by the Company include the China online shopping destination (Taobao Marketplace); the China brands and retail platform (Tmall); the China group buying site that offers products by aggregating demand from consumers through limited time discounted sales (Juhuasuan), and the global consumer marketplace targeting consumers around the world (AliExpress). Wholesale marketplaces operated by the Company include the online China wholesale marketplace ( and the online business-to-business marketplace that focuses on global trade among businesses from around the world (

The Company offers cloud computing services, including elastic computing, database services and storage and computing services, for its platforms and the platforms of companies integral to its ecosystem, such as Alipay, to sellers on its marketplaces and other third-party customers, such as start-up companies in mobile applications and Internet gaming to corporations in entertainment, consumer electronics, financial services, mobile communications, healthcare and education. The Company also provides Internet infrastructure services, such as Web hosting and domain name registration. The Company, through Alipay, offers payment and escrow services for buyers and sellers, providing security, trust and convenience to its users. The Company’s affiliate, Alibaba Pictures, produces and distributes films and television programs. The Company’s other businesses consist primarily of the mobile Internet services provided by UCWeb and AutoNavi. UCWeb is mobile browser company. UCWeb also provides various mobile value-added services, including mobile search, application distribution and a mobile games platform. AutoNavi provides digital map, navigation and location-based services in China.

Taobao Marketplace

The Taobao Marketplace is a free platform for buyers to explore and discover products and sellers to establish a low-cost online presence. Users can access Taobao Marketplace anytime, anywhere through the Taobao Website, its Mobile Taobao Application and its mobile-optimized Website. Through individual online storefronts, sellers list their products and services and complete transactions with buyers.


Tmall is an online platform featuring brands and retailers with each seller having an identifiable online storefront. Users can access Tmall anytime, anywhere through the Tmall Website and the mobile applications and mobile-optimized Websites provided by Taobao Marketplace and Tmall. Brands and retailers operate their own stores on the Tmall platform with identities, look and feel, enabling sellers to control their own branding and merchandising. As of March 31, 2015, there were over 140,000 brands on Tmall.

Juhuasuan Group Buying Marketplace

Juhuasuan is an online group buying marketplace. Juhuasuan is a marketplace that operates a distinct Website with its own brand identity among consumers. Juhuasuan offers distinct group buying channels featuring branded and private label products, products made to custom specifications and offline commerce. is an online wholesale marketplace. offers membership packages for sellers to establish an online presence to market relevant product information to wholesale buyers involved in domestic trade in China. The Company has extended its business model to create a transaction platform on to help wholesalers transact with buyers and the majority of buyers are merchants on its retail marketplaces. The majority of sellers on are Chinese wholesalers, suppliers or distributors. also acts as a wholesale channel for merchants doing business on the Company’s retail marketplaces to source products from domestic wholesalers.


AliExpress is a global consumer marketplace that enables consumers from around the world to buy directly from wholesalers and manufacturers in China. On AliExpress, consumers have access to a range of products. In addition to the English-language site, AliExpress operates 15 local language sites in countries like Russia, Brazil, Indonesia, Spain and France. Sellers primarily consist of small and medium-sized businesses located in China. is an online commerce platform. is an English language wholesale platform focused on supporting global trade. Sellers on pay for an annual Gold Supplier membership to host a storefront with product listings on the marketplace. Sellers also purchase an upgraded membership package to receive value added services, such as upgraded storefront management tools, P4P marketing services, higher rankings from keyword search, custom clearance, value added tax (VAT) refund and other import/export business solutions.

The Company competes with Tencent and Baidu.

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Shayne Heffernan Funds Manager at HEFFX holds a Ph.D. in Economics and brings with him over 25 years of trading experience in Asia and hands on experience in Venture Capital, he has been involved in several start ups that have seen market capitalization over $500m and 1 that reach a peak market cap of $15b. He has managed and overseen start ups in Mining, Shipping, Technology and Financial Services.

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