Ferrari is Perhaps the World Most Recognizable Brand

Ferrari is Perhaps the World Most Recognizable Brand

Ferrari is Perhaps the World Most Recognizable Brand

Ferrari (NYSE:RACE) is perhaps the world’s most recognized brand. Not just a car brand, all brands.

The Big Q: Why Ferrari?

The Big A: As the automotive world shifts toward automation and electrification, there is the allure of the Italian marque. As it is much more than HNWI’s showing off

To really understand Ferrari you have to drive one. I have been owning and driving them since 1967.

If you are able to get behind the wheel of a Ferrari will “get” allure.

It is the difference between a glass of white wine and a glass of Chassagne Montrachet

The latest Ferrari mid-engine Supercar is the 488 Spyder that is now being delivered to owners around the world. The 488 Spyder is a very fast convertible priced at about $275-K.

Ferrari is special, and that specialness goes to the brand’s essence.

A Ferrari has power that is intoxicating like flying a fighter plane.

There is no other car that give one that experience…and I have driven most all of them over the past 50 yrs.

Ferrari’s are exciting, that is what makes Ferrari’s so special.

Symbol Last Trade Date Change Open High Low Volume
NYSE:RACE 46.88 5 August 2016 0.22 47 47.09 46.8 316,500
HeffX-LTN Analysis for RACE: Overall Short Intermediate Long
Bullish (0.27) Very Bullish (0.56) Neutral (0.02) Neutral (0.22)

Have a terrific weekend.

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Paul Ebeling

Paul A. Ebeling, polymath, excels in diverse fields of knowledge. Pattern Recognition Analyst in Equities, Commodities and Foreign Exchange and author of “The Red Roadmaster’s Technical Report” on the US Major Market Indices™, a highly regarded, weekly financial market letter, he is also a philosopher, issuing insights on a wide range of subjects to a following of over 250,000 cohorts. An international audience of opinion makers, business leaders, and global organizations recognizes Ebeling as an expert.

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