Toyota Motor Corp NYSE:TM is trading at a huge discount after frenzied media reports, an over zealous US Govt investigation and the speculation regarding safety. Currently trading under $80 my short term target is $100, mid term $120 and long term $200.

Shayne Heffernan of Ebeling Heffernan released his price target today and is confident many more facts will become evident in the near future on the Toyota recall issues. Toyota are now already seeing growing sales as the public gains confidence in one of th world’s premium manufacturers.

TOYOTA MOTOR CORPORATION

1, Toyota-cho
Toyota City
Aichi Prefecture, 471-8571 JP

81565282121

81565235800 fax

www.toyota.com

CEO

Akio Toyoda

Auditor

PricewaterhouseCoopers Aarata

Exchange Traded

NY

ISIN Number

US8923313071

CIK Number

1094517

NAICS Code

336110

Business Summary

The Company is engaged in the design, manufacture and sale of sedans, minivans, compact cars,
sport-utility vehicles, trucks and related parts and accessories. It also provides financing,
vehicle and equipment leasing & certain other financial services

Consumer Goods

Auto Manufacturers -Major

Number of Employees

320,808

Related Companies

HNDA TOYOF 0HTP HMC

Share Fundamentals

Market Cap

121.97B

Shares Outstanding

1.57B

Float

N/A

Short Interest

1.67M

Financial Strength

Revenue (TTM)

$207,852,283,000

Earnings (TTM)

-$4,423,783,000

Quick Ratio

0.9:1

Current Ratio

1.2:1

Total Debt/Equity

1.24:1

Dividend Information

Yield %

1.9

Annual Dividend

1.45

Latest Dividend

1.45 (2009-03-26)

Toyota Motor Corp’s president said on Monday he believed that sales in North America could recover in March after a sharp decline last month when the automaker suspended sales of some recalled models.

“I think it’s possible (for sales to recover),” Akio Toyoda told reporters after a meeting with Japanese Prime Minister Yukio Hatoyama.

“We are taking steps simultaneously for repairs and a sales recovery. The local staff are working hard at this,” he said.

Toyota’s sales in the United States, its biggest market, dropped almost 9 percent in February while rivals such as Ford Motor and General Motors gained ground.

A safety crisis that has led to a recall of some 8.5 million Toyota vehicles globally has damaged Toyota’s reputation and kept U.S. dealers from selling some models in inventory through early February until fixes could be made.

To battle the fall-off in its sales, Toyota is looking to win over consumers with unprecedented discounts including zero-percent financing for five years on top-selling models such as the Camry. It will also offer attractive leasing terms and free maintenance for two years for returning Toyota customers.

Looking to put the recall crisis behind him, Toyoda has apologised to the public in the United States, Japan and China — Toyota’s three biggest markets — over the last month in the hope of regaining consumers’ confidence.

Toyoda said he reported to Hatoyama about his testimony at a U.S. congressional hearing about the safety issues last month and his visit to China to address the public.

Toyota also said it would offer a webcast presentation on Monday to shoot down a key committee witness’s demonstration suggesting that the electronic throttle could be responsible for unintended acceleration on Toyota’s cars.

The witness, David Gilbert, a professor of auto technology at Southern Illinois University Carbondale, has been retained by a safety advocate working with trial lawyers.

“This presentation will show that the sequence and nature of manipulated faults in the Gilbert demonstration are completely unrealistic under real-world conditions and can easily be reproduced on a wide range of vehicles made by other manufacturers,” Toyota said in a statement.

Toyoda also met on Monday with Transport Minister Seiji Maehara, who said he was arranging a U.S. visit in May to meet with his counterpart, Transport Secretary Ray LaHood.

While the main topic of their discussion would be the planned development of a high-speed rail system in the United States, Maehara said he believed Toyota’s safety crisis would “naturally” come up.

Toyoda is also due to meet Trade Minister Masayuki Naoshima and Consumer Affairs Minister Mizuho Fukushima later on Monday.

Shayne Heffernan